The Adair County Tourism Council recruited a native artist to design their new logo.
The Council commissioned the logo to help market and promote the County’s tourism attractions and businesses in print and digital media. The logo was designed by 2017 Nodaway Valley graduate Rachel Scheel. Scheel currently lives and works in Ankeny, where she completed her degree in graphic design at Des Moines Area Community College. Scheel’s work may be familiar to Adair County residents, as she designed the graphic for Nodaway Valley’s gym floor as a student, and she designed the winning entry in this year’s Iowa State Fair Blue Ribbon Foundation t-shirt design contest.
Council Chairman Terri Queck-Matzie says Scheel did a wonderful job creating a design that encompasses their key branding elements of rural, modern, artistic, active, peaceful, natural, and rooted in history. Queck-Matzie says the logo also points to their designation as Iowa’s Garden County. For more information on the Council, visit here.